About the report
The Moonfare Pulse 2025 report tracks allocation trends on the Moonfare platform from January 1, 2020, to December 31, 2024, highlighting how 4,764 eligible individual investors collectively committed $3.3 billion to private market assets. These investors had to meet certain criteria which may include a minimum financial instrument portfolio and sufficient prior investment experience. Investors were domiciled in Europe, the US and Asia.
Key takeaways
- Investors on the Moonfare platform remain committed to the fundamentals of private markets with buyout funds capturing almost half of all allocations in 2024, roughly similar to the previous two years.
- There’s noticeably more appetite for venture capital — the value of investments into these funds increased in 2024, to 15.2%.
- Investors with greater financial resources are more inclined toward higher-risk, higher reward investments like venture capital, compared to those with more limited means.